Common Sizes and What They Suit
A4 sized brochures are ideal for detailed product catalogues containing lots of information. However, the most popular format for general use is the A5 size brochure, which is suitable for distribution in bags and pockets. A smaller DL (1/3 A4) size brochure will slot into C5 and DL envelopes without the need for folding.
Page Count and Binding
Brochures of 8 pages or less can be printed as a single folded sheet in A5 format (or DL format for a slim A5 style brochure). Above this number the brochure would need to have staples or a spine as a perfect bound or saddle-stitched book.
Envelopes and Display Stands More on Brochure Printers Stroud can be found at https://wheatleyprinters.co.uk/printing-services/marketing-materials/brochure-printers/stroud/.
DL size fits in standard letterbox envelopes, whereas A5 size brochures fit in most leaflet dispensers, counter stands and other display equipment used in shop counters and retail premises.
Size and Cost Per Copy
Brochure size increases in cost per copy as the size increases (due to increased paper usage) and so can become expensive for small print runs. For information on the best Brochure Printers Stroud has to offer, to obtain quotes across all sizes and at varying print runs, contact a local printer such as Wheatley Printers.
Ask for a Paper Dummy
Ask your printer to make a paper dummy of the specified size, no matter how detailed the specification has been. There is nothing quite like holding a real physical copy in your hands to get the full feel of the intended print run.
Choosing the right brochure size for your print run will ensure the rest of your print design and brief is completed effectively and efficiently.